John Rockwell Headshot

About

Since 2018, I’ve been working as a Software Engineer with organizations ranging from small businesses to Fortune 500 companies. I know what it takes to thrive in smaller, fast-paced teams while still respecting the structure and rigor required to ship enterprise-grade products.

At Wesco, I serve as a Senior Developer leading the development of a whitelabel eCommerce platform that supports 25 brands globally. Over the past year, I led a cross-team initiative that reduced average query times from seven seconds to under two through performance audits, query optimization, and a new caching layer. I also automated UX design token deployments across all 25 brands using GitHub Actions and Figma’s export tools, cutting release cycles from hours to minutes and streamlining collaboration between engineering and design.

Previously at Credit One Bank, I partnered with technical recruiters to help build and onboard a new development team tasked with modernizing Credit One’s acquisition platforms. I also worked alongside engineers from American Express and Credit Karma to launch a credit card application portal that now onboards more than 10,000 customers each month.

Outside of my professional roles, I’ve built and deployed projects such as Training Club, a collaborative real-time fitness tracker that enables shared workouts much like Google Docs for exercise. Its original source code was acquired and integrated into an existing company’s mobile app in 2022.

Outside of Software Development, I am an avid fan of motorsport, powerlifting and spending time with my two dogs.

Professional Experience

0 Years of Experience in the Software Industry

  1. Wesco

    Senior Software Engineer

    • Delivered features for whitelabel eCommerce software that serves 25 brands globally using TypeScript, JavaScript, Cloudflare Workers and Adobe Magento.
    • Optimized platform performance by reducing query times from an average of 7s to <2s through query optimization and the implementation of a new caching layer, driving faster page loads and higher customer conversion rates.
    • Automated design system deployments from Figma to NPM with GitHub Actions, cutting release time for UX changes across 25 platforms from hours to less than 5 minutes.
    • Built and standardized developer onboarding program adopted across all core teams, cutting ramp-up time by 60%.
  2. Credit One Bank

    Web Engineer II

    • Led the modernization of customer acquisition and corporate platforms by migrating to React SPAs on AEM, improving developer velocity and reducing deployment cycles.
    • Delivered a credit card application portal alongside American Express and Credit Karma, onboarding over 10,000 customers and enabling new revenue streams.
    • Built custom algorithms with Adobe Target to automate A/B testing, producing actionable marketing insights that improved conversion rates.
    • Partnered with mobile engineers to unify backend services across the web and mobile, enabling a major release of the Credit One mobile app using React Native.
  3. Software Consultant

    • Designed and launched client sites on Shopify, Shopify Headless with React and Squarespace to help small businesses scale their online presence and eCommerce operations.
    • Developed automation tools integrating ShipStation and Amazon SES, eliminating manual shipping tasks and reducing fulfillment time by several hours a day.
    • Managed a portfolio of over 20 client platforms, ensured >99.99% uptime, applied security updates and delivered a product capable of long-term maintainability.

Education & Certifications

November 2022

DevOps Certification

DevOps Engineering Foundation (DOEF)
September 2018

Computer Information Systems A.S

College of the Desert - Palm Desert, CA